Cape Breton tourism operators ready for record-setting summer after joke website goes viral

SYDNEY, N.S. — Tourism operators in Cape Breton are already scheming for a summer that could see a record series of American visitors, after a website suggesting Americans pierce to a island if Donald Trump is inaugurated has already stirred vacation bookings.

Mary Tulle, Destination Cape Breton CEO, says her association can hardly keep adult with a web traffic.

“We’ve have operators that we’ve connected as recently as this morning tell us that a few of their summer engagement for this duration this year contra this duration final year are twice what they were,” she said.

The tidal call of seductiveness generated by a tongue-in-cheek website has already begun to interpret to genuine tourism dollars. More than 1,200 people have clicked on “Buy Now” buttons for accommodations all over a island.

Website creator Rob Calabrese says he’s floored by a news his website has generated this most giveaway advertising.

“I would adore to see all kinds of American permit plates all over a Cabot Trail,” he said. “I only marvel during a age we live in where we can get that arrange of impact from a website that cost $28 to make.”

Destination Cape Breton says it would have cost 10 to 12 million dollars to buy that kind of advertising.

The seductiveness in a island is so high, Sydney immigration counsel Damien Barry launched a YouTube video Friday charity recommendation to those meditative about travelling to Cape Breton for some-more than a visit.

“You’re traffic with people from a outrageous operation of backgrounds, with lots of opposite issues and lots of opposite immigration questions,” he said. “What we motionless to do to assistance out is simply put together a brief informational video.”

Barry himself changed to Cape Breton from Ireland only a few years ago.

Tulle says a plea now is to spin this turn of seductiveness in Feb into genuine visitors months from now, during rise tourism season.

“We’ll be looking during a breeze devise on how to re-target a 90,000 people who have, in a opinion, upheld that initial exam of display a good understanding of plain seductiveness in Cape Breton Island.”.

In a meantime, she says a high-profile American caller is approaching as early as subsequent week, a same day as a ‘Super Tuesday’ primaries.

“It’s a major, major, major, vital U.S. network that is going to be spending a day here,” pronounced Tulle. “They wish to see a small bit of what Cape Breton’s like.”

With files from CTV’s Ryan MacDonald.